pharmaceutical, biotech, bioinformatics, and pharmagenomic startups
are measured and evaluated by more than financial parameters.
The right communications strategy and tactical execution can greatly
impact how well a young company makes its initial impressions
on potential investors, partners, customers, as well as regulators
(think HIPAA or 21CFR11).
Marcom focuses on building a company's reputation with the press
and other influencers, establishing credibility and building lasting
relationships. Our team members are all senior practitioners with
years of relevant experience on such accounts as Blue Cross Blue
Shield, L&H Healthcare Solutions Group, DermaGenoma, Inc.,
HairDX, Biotechnology Industry Organization, Johnson & Johnson,
Roche Diagnostics, Bristol Myers Squibb, Schering-Plough, Carolina
Medicorp, Republic Health Corporation, NeXstar Pharmaceuticals,